Stocks: How to start investing

As a stock investor, you earn returns through dividends and the appreciation of stock value. It is typical for stocks to experience significant fluctuations in price. By investing in stocks, you can aim for higher returns than those from fixed income investments over the long term.


Get started with an Equity Savings Account   Get started with Trade Online and book-entry account

Most affordable stock brokerage according to broker comparison

According to a broker comparison by Sijoittaja.fi, Danske Bank offers the most affordable stock brokerage services on Nasdaq Helsinki for members of Akava and the Finnish Shareholders’ Association, thanks to our special pricing.

Akava and Finnish Shareholders’ Association members benefit from a trading commission of maximum 0.12% (min. €5) on both domestic and international stocks and ETFs via the Trade Online service. This benefit also applies to the equity savings account. Additionally, the package includes free stock custody.

*Sijoittaja.fi's broker comparison 2023

How do I invest in stocks?

Investing in stocks is made easy through the Danske Trade Online service or by opening an equity savings account. After that, you can conveniently buy and sell stocks in your Mobile Bank and eBanking. Please note that you can have both Trade Online and an equity savings account for stock investing.

Trade Online

Trade Online includes opening a book-entry account for you, enabling you to start trading stocks immediately.

We offer a wide range of digital services and extensive investment options globally, with competitive brokerage fees.

Securities you can invest in: Stocks, ETFs and funds

Taxation: Taxes are collected annually, and capital losses can be deducted.

Open Trade Online

Learn more about Trade Online

 

Equity Savings Account

An equity savings account allows you to buy and sell both domestic and foreign exchange-listed stocks without immediate tax consequences.
The equity savings account is an excellent way for long-term stock investors to maximize the compound interest effect, as taxes on the returns are only paid when you withdraw funds from the equity savings account.

Investment securities: Only stocks

Taxation: Taxes are collected when money is withdrawn from the equity savings account.

Open an Equity Savings Account   Learn more about the Equity Savings Account

 


Three reasons to invest in stocks through Danske Bank

  • Enjoy affordable global stock tradingbrokerage fees starting at just €2. Our brokerage fees are the same for all 23 markets we cover (Belgium, Canada, Czech Republic, Denmark, Estonia, Finland, France, Germany, Hungary, Ireland, Italy, Latvia, Lithuania, Mexico, Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, United Kingdom, USA).
  • Efficient and reliable trading system – we execute all orders with our Smart Order Routing service, always finding the best price for our clients from different markets.
  • Comprehensive market information, news and analysis services, and analysis tools are available. With our versatile additional investor services, you can customise your trading service to suit your investment decision needs.

What stocks should I invest in?

Explore the latest stock analyses and recommendations from our Analysis Service. You can always find the best ideas and tips on what stocks to buy or sell right now. As a teaser, you can read company-commissioned stock analyses for free from us.

Learn more about Analysis Service and other additional investor services

Read stock analyses for free

Need help with stock investing?

We are here to help you. You can either invest with us, where we advise and you invest, or if you prefer, you can also outsource your investing to us.

What is a stock?

A stock represents partial ownership in a company. A corporation issues ownership shares of the company, known as stocks. Buying stocks occurs in exchanges such as Nasdaq Helsinki (OMXH), London Stock Exchange (LSE), or Nasdaq Stockholm (OMXS). When you buy stocks, you are buying a part of the company and, for example, are entitled to dividends paid by the company and to vote at shareholder meetings.


Return on stock investment

Essentially, there are two types of stock investors. Some investors look for undervalued companies that pay good dividends, preferring so-called value investing. Others select companies based on strong growth prospects and seek returns from the increase in stock value.


Example 1: Stock price increase

You buy 100 shares of Equity Oyj at €10 each, and in two years, the stock value rises by 14%. Thus, your investment's value has increased from €1,000 to €1,140. You decide to sell your shares and realize the profit, which in this example is €140 (Value of your ownership at the time of sale – Value of your ownership at the time of purchase).


Example 2: Dividends paid on stocks

You buy 50 shares of Equity Oyj at €5 each. The shareholders' meeting decides on a dividend payment of €0.20 per share. Since you own 50 shares, you receive a dividend of €10, and the dividend yield is 4% (dividend per share / purchase price of the share x 100). Investors in value companies primarily seek returns from dividends paid to the company's shareholders.


Taxation of stocks

In both examples, returns on stocks are subject to capital gains tax if the stocks are held in a regular book-entry account. Tax on capital gains is approximately 30–34%. About 15% of the dividends from listed companies are tax-free, hence the tax payable is about 25.5%-28.9%. Taxes on the equity savings account are only paid when money is withdrawn from the account. It's important for dividend investors to note that the tax-free portion of the dividends is not available in the equity savings account, but withdrawals are subject to regular capital gains tax.

Learn more about the differences between a book-entry account and an equity savings account

This material is general information and does not constitute a complete description of the investment objective or of the risks involved. Before deciding to invest, customers should familiarize oneself with the characteristics, risks and taxation of the investment.

Investments always involves financial risk. Customers may not obtain the return sought and they may lose some or all the capital invested. It is worth remembering that past performance is no guarantee of future results. Customers must base their investment decisions on their own assessment of the financial instrument and the risks involved, as customers are ultimately responsible for the financial implications of their investment decisions.

This material does not constitute an individual recommendation, and the information provided is not related to the investment objectives, financial situation or specific needs of any individual customer. While every effort is made to provide information that is as accurate and correct as possible, the Bank does not guarantee the completeness or accuracy of information obtained from external sources. The views expressed represent the Bank’s estimates at the time of the preparation of this material and are subject to change without notice. The Bank shall not be liable for any costs or losses arising from the use of the information contained in this material.

The material contains intellectual property owned by the Bank, to which the Bank reserves all rights.

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